Modernism is a time in our history when traditional values began to change and literature, art, culture and later film became an outlet for the troubled and rebellious souls. Modernism attempted to rethink science, art, culture, ethics, philosophy and psychology. It attempted to the find new or hidden meaning in the human experience and had to deal with coming to terms with new ideas.
Modernism believes in ultimate experimentation, so that it has fresh new ideas, which have not been done before, It is said to have been started off in the 18th centre. This is a period characterized by revolution, and a decline in religious belief. These beliefs allowed people to break the boundaries set in all different art forms this was taking to extreme of what you can call art and what you cannot call art. Modernism is a art form which use to be only assessable (understandable) to a elite few. This is because you have to be well educated to understand modernism as in the literature they may use a few language and a intelligent vocabulary, therefore this applied to very few people in the modernist era as there were not as many well educated people as there are at this moment in time.
Postmodernism is said to be the end of originality as everything that could have been done in modernism was done therefore there were no new ideas , so they had to start fusing modernist ideas together to crate new thing and this is how postmodernist came about . It is hard to tell exactly when is started but it is said to have began in the 1950’. it is hard to define, because it is a concept that appears in a wide variety of disciplines or areas of study, including art, architecture, music, film, literature, sociology, communications, fashion, and technology. As I said before postmodernism fuses ideas, this means that it uses bicolor which is a eclectic processes.
There are many different types of postmodernism such a, theoretical approach which wants the audience to use there creative input in deciding on the meaning of a text, as this allows the power of interpretation to allow a deconstruction to happen so that the audience can put it into cultural context.
To understand what is a postmodern text and what is not is a extremely hard thing to do. This is because extremely difficult to define; this is because most media text in this day and age has some sort of postmodern technique used in it whether it is bricolage or pastiche technique.
Postmodern media text is challenging traditional text reader’s relations with the text and also the representation, this is because modernism was trying to make a window to the world-making thing clear to people, as they are not meant to be watching a illusion because they want it to feel real to the audience just as if they were looking into reality. Wear, as the postmodern audience is aware of the ideological view of the text.
In the postmodernist world the media audience and industries operate differently as the audience is consciously aware of the media text therefore the media text has to be cleverer and more enervative in their approach. They are doing this by relating to genre and narrative across two media e.g. video games and new forms of representation, postmodern cinema, interactive media, reality TV, music video, advertising, audience theories, globalization, parody and pastiche. This is the merging of two genres which is constantly happening in postmodernism, one such example of this which I have noticed is a video game called red dead redemption which merges the genres of western and horror they done this create something new.